Why the way we approach weight loss matters.

Atlas Thrive focuses on exploring how health and weight loss are approached, and what becomes possible when those approaches are questioned rather than reinforced. Shaped by lived experience, ongoing curiosity, and a preference for understanding over forcing outcomes.

Andrew Wood

Weight loss is often treated as a problem to solve, ignoring that it’s shaped by more than food and effort.

For many, the challenge isn’t a lack of information, but the pressures, assumptions, and influences surrounding how weight loss is approached.

Atlas Thrive focuses on understanding those influences and why the approach itself matters.